MarketFair

Situated along Route 1, the premier retail corridor in the affluent trade area of Princeton, New Jersey, MarketFair is a 242,000 SF enclosed lifestyle center offering an impressive combination of the nation’s strongest retailers and eateries.

In addition to high household incomes, MarketFair is surrounded by a dense daytime population exceeding 555,713 employees in the primary trade area. Major employers in the area include the headquarters of Bristol- Myers Squibb, Novo Nordisk, J&J Jansen Pharmaceuticals, Amazon, Merrill Lynch, McGraw Hill, Princeton Health Systems, and Dow Jones, along with the prestigious Princeton University with a total enrollment of over 8,600 students and approximately 1,200 faculty members.