Nuveen Awards Centennial Management Contract for Pacific City

Real Estate Investment Firm’s Third-Party Advisory Services Division to Manage, Market and Lease Ocean-Front Southern California Shopping Center  on behalf of Nuveen Real Estate

DALLAS – January 11, 2021 – Centennial, a real estate investment firm with a national portfolio of shopping, dining, entertainment and mixed-use destinations as well as a full-service property management platform serving third-party owners (www.CentennialREC.com), announced today that Nuveen Real Estate has awarded its third-party property and asset management division, Centennial Advisory Services, the management contract for Pacific City, an open-air, lifestyle shopping, dining and entertainment destination located just steps from the beach, across from the iconic Huntington Beach Pier in Huntington Beach, California (https://www.gopacificcity.com/). Under the contract, which took effect today, Centennial will provide Pacific City with a full spectrum of management, leasing, marketing and accounting services.

“We sought a partner with deep experience in community engagement and placemaking coupled with powerful leasing and management professionals because we recognize how fundamental these skills are in creating modern retail environments,” says Kerrie Weis, Nuveen Real Estate’s Western Region Retail Head, Americas. “As we emerge from the pandemic, we want to support our existing retailers while focusing on positioning Pacific City to be one of Orange County’s top entertainment and shopping destinations with a strong retail offering that resonates with the surrounding community as well as the region’s robust tourist population.”

“As the center’s new management team, Centennial looks forward to maximizing the property’s retail opportunities in ways that meet the day-to-day needs of the community, while capitalizing on the center’s idyllic coastal setting to continue to attract both locals and tourists to the exceptional dining and entertainment offerings already in place,” says Whitney Livingston, COO of Centennial. “At Pacific City, we’ll use our expertise in retail real estate management to strategically and thoughtfully re-imagine the center’s retail mix in ways that make this property a dominant live-work-play destination.”

From strategic merchandising plans to an experience blueprint, innovative experiential marketing and customized placemaking solutions, Centennial has a unique vision for the future of retail real estate that has led to the successful repositioning of retail properties in key markets from coast to coast. The robust services platform Centennial has built – including an in-house property management, marketing and leasing team – perfectly positions the firm to help retail real estate owners navigate today’s complex post-COVID recovery period while also planning for future value creation.

“Our initial focus at Pacific City will be on working closely with the shopping center’s current tenants to help them through the difficulties COVID has posed,” says Chuck Taylor, Senior Vice President, Client Services, Centennial Advisory Services. “We also plan to enhance the tenant mix in ways that will most benefit this distinctive property, inviting both locals and tourists to connect with Pacific City in new and powerful ways. We pride ourselves on having a unique vision for each property we manage, and it is this vision coupled with the flawless way we execute our proven management strategies that has earned us the respect and business of shopping center owners nationwide.”

About Pacific City
Pacific City is an oceanfront shopping, dining and entertainment destination located on Pacific Coast Highway across from the iconic Huntington Beach Pier. Adjacent to hundreds of master-planned luxury residences and a 250-room hotel, Pacific City’s retail hub houses 191,000 square feet of boutique and national retail tenants, an upscale Equinox fitness facility and spa, an exciting collection of first-to-market restaurants and exceptional eateries, and Lot 579, a unique artisanal market and California culinary experience. To learn more, visit https://www.gopacificcity.com/ or follow Pacific City on Facebook or Instagram.

About Nuveen Real Estate
Nuveen Real Estate is one of the largest investment managers in the world with $127 billion of assets under management.  With over 80 years of real estate investing experience and more than 660 employees located across over 25 cities throughout the United States, Europe and the Asia-Pacific region, the firm offers unparalleled geographic reach, which is married with deep sector expertise.

About Centennial
Centennial is a real estate investment firm with a national portfolio of shopping, dining, entertainment and mixed-use destinations as well as a full-service property management platform delivered through Centennial Advisory Services, its third-party property and asset management division. Rooted in retail since 1997, Centennial is focused on shaping the evolution of American retail by creating a superior multi-faceted shopping experience through properties that serve not only as a place of commerce, but as a place of community. For more information, visit CentennialREC.com.

Media Contacts:
Deborah Blackford
Blackford & Associates
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Karen Franse
Blackford & Associate
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Carmen Herlihy
Blackford & Associates
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